Kitikiti means armpit in the traditional Walmajarri language pronounced “giddy-giddy”

Brodie George is the visionary, owner and operator behind Kitikiti.

3 years ago Brodie chose to only use cosmetic products that were either natural, cruelty free, vegan, non-toxic and Australian made.

The biggest impact of the change was switching to a natural deodorant. This prompted Brodie to pursue the creation of her own product and brand.

Fortunately Brodie already had an external small business formulating products for her eyebrow salon - Browmania, to which a formula was developed upon request and turned out to be the best seller in salon.

The later half of 2021 Brodie decided to pursue studying Aromatherapy and natural skincare formulation with Joanne Lang from Eclipse Living Essence Aromatherapy who has more than 30 years experience in Aromatherapy, Remedial and Lymphatic Massage along with formulation.

Brodie learnt a solid grounding in the history and science of the ancient art that is Aromatherapy obtaining IICT accreditation. This included one on one training with Joanne intensively learning how to formulate products and learning the basics of natural skincare.

Since completing the above courses and already incorporating low tox and eco friendly lifestyle with beauty products Brodie decided to extend this to the household. Making all cleaning products for the household using ingredients such as vinegar, bicarb, epsom salts and essential oils Brodie will often share tutorials and how to’s on her Instagram feed.

All products are hand formulated and blended by Brodie including some native flora from her home country to make the brand even more unique.

Based in Perth Brodie's Aboriginal cultural heritage is Walmajarri from Fitzroy Crossing in the Kimberley, Western Australia. 

Each product label name is from the Walmajarri language to describe either ingredients or packaging.

Brodie paints all of the artwork for the labels on all of her products to represent Aboriginal culture in the beauty industry.

I’m a Walmajarri woman from Fitzroy Crossing in The Kimberley of Western Australia.

My Aboriginal name is Jalayimiya and my Skin Name is Nakarra - All Walmajarri people belong to one of eight skin groups. Skin groups help people to know how they are related to each other.

I spent my childhood surrounded by family, country and culture learning & using language and watching old people paint at Mangkatja Arts.

Being very artistic from a young age the artwork of my mob has influenced the creations of my designs - a very distinct bright desert style with a modern adaption.

I paint my perceprtion of the country I grew up on using bright colours often seen in The Kimberley region of northern Western Australia.

We moved down to Perth to further my High School education and we have lived here ever since. Even though we’re a long way from Fitzroy I still keep connected with my family and culture - this is really important for me and my family.

I met my Husband when I was 16 - we married in 2014 and now have two children.

Running this business enables me to have a work/life balance that meets the needs of my family.

Due to impacts of COVID I recently closed the doors of my commercial salon Browmania, a Eyebrow Styling & Cosmetic Tattoo business - this started as a home based salon so I was very proud to have my own commercial premises which had always been a goal of mine.

As of 2022 after studying and receiving accreditation in Aromatherapy during 2021 all products are hand formulated and blended by me including some native flora from my home country to make the brand even more unique me.